Weekend Battles - Santorini
Competition Overview
The "Weekend Battles - Santorini" event features two distinct battle formats that challenge creators to showcase their content creation skills, creativity, and audience engagement abilities. Each format is designed to test different aspects of creator talent while providing engaging content for viewers.
Creators will compete in both TikTok challenges and offline battles throughout the four-day event, with points accumulated across all challenges determining the overall winners. Judges will evaluate content based on creativity, execution, audience engagement, and adherence to challenge requirements.
Battle Highlights
- 12 Creators: Top TikTok influencers
- 6 Challenges: 3 TikTok, 3 offline
- Expert Judges: Industry professionals
- €50,000: Total prize pool
TikTok Battle Format
The TikTok Battle Format challenges creators to produce compelling short-form content under specific themes and constraints. These challenges test creators' ability to conceptualize, shoot, edit, and publish engaging content within a limited timeframe while incorporating Santorini's stunning backdrop.
Solo Challenge
Individual creators produce a 30-60 second TikTok video based on the daily theme. Day 2 theme: "Santorini Secrets" - showcasing hidden or lesser-known aspects of the island.
Collaborative Challenge
Creators work in randomly assigned pairs to create a 60-second TikTok video. Day 3 theme: "Island Transformation" - showing a dramatic before/after or transformation concept.
Sponsor Integration Challenge
Creators produce a 30-60 second TikTok video featuring sponsor products or services. Day 4 theme: "Luxury Island Living" - showcasing sponsor products in authentic Santorini contexts.
Judging Criteria
Content Quality (40%)
- Visual appeal and production quality
- Storytelling and narrative structure
- Editing techniques and transitions
Creativity & Originality (30%)
- Unique concept and approach to theme
- Innovative use of TikTok features
- Distinctive personal style
Theme Integration (20%)
- Adherence to challenge theme
- Incorporation of Santorini elements
- Authentic sponsor integration (when applicable)
Audience Engagement (10%)
- Potential for views, likes, and shares
- Call-to-action effectiveness
- Audience connection and relatability
Offline Battle Format
The Offline Battle Format tests creators' real-time performance, adaptability, and interpersonal skills through challenges that take place during the event without direct content posting. These challenges evaluate creators' abilities beyond their typical content creation process, focusing on spontaneity, creativity under pressure, and collaborative skills.
Pitch Challenge
Creators have 60 seconds to pitch a brand collaboration concept to a panel of brand representatives. This tests their ability to articulate ideas, demonstrate value, and present themselves professionally.
Improv Content Challenge
Creators receive random props and a location on the island, then have 30 minutes to conceptualize and shoot (but not post) a TikTok video. This tests adaptability, resourcefulness, and creativity under constraints.
Audience Connection Challenge
Creators participate in a live Q&A session with event attendees, responding to spontaneous questions about content creation, their creative process, and industry insights. This tests their knowledge, authenticity, and audience rapport.
Judging Criteria
Performance & Presentation (35%)
- Confidence and stage presence
- Communication clarity and effectiveness
- Professionalism and personal brand consistency
Creativity & Adaptability (35%)
- Innovative thinking and problem-solving
- Resourcefulness with limited materials/time
- Flexibility in responding to unexpected elements
Industry Knowledge (15%)
- Understanding of platform trends and features
- Awareness of brand collaboration best practices
- Insight into creator economy dynamics
Collaboration & Teamwork (15%)
- Ability to work effectively with others
- Contribution to team dynamics
- Respectful interaction with other creators
Prizes & Awards
1st Place
- Premium cell phone
- Trip to TikTok HQ in Los Angeles, USA
- Featured in B4Battle promotional content
- Brand partnership opportunities
2nd Place
- Premium cell phone
- Trip to TikTok HQ in London, UK
- Featured in B4Battle social media
- Brand partnership opportunities
3rd Place
- Premium cell phone
- Trip to TikTok HQ in London, UK
- Invitation to future B4Battle events
Special Awards
Most Creative Content
€2,500 cash prize and featured placement in B4Battle's "Creator Spotlight" series.
Best Brand Integration
€2,500 cash prize and opportunity to work with the primary sponsor on a future campaign.
Audience Choice
€2,500 cash prize based on audience voting during the event and online engagement.
Best Collaboration
€2,500 cash prize (split between collaborators) for the most effective team challenge.